Positioning Yourself for the Win

Positioning Yourself for the Win

February 19, 20242 min read

SUMMARY

Do you feel like you are being left behind and everybody else out there is visible, but no one can see you?

The shift in this area of positioning is going from being invisible — where you feel like no one can see you — to being in-demand.

To do that, you need to become a thought leader. A thought leader is seen as being a go-to person in that marketplace. So, that's going to take you from being invisible to in demand.

TRANSCRIPT

Do you feel like you are being left behind and everybody else out there is visible, but no one can see you?

Hi, this is Grant Herbert, VUCA Leadership and Sustainable Performance Coach, and today, I want to continue our conversation in this area of our Professional Leadership skills by helping you to POSITION YOURSELF FOR THE WIN.

Just like everything you are dealing with, it starts in that IDENTITY area with you having a belief about yourself that could be true or not true. It's those limiting and false beliefs that you have about your own ability, whether it be feeling like an imposter or continually trying to get the approval of others. That's the biggest barrier.

If you don't feel worthy of being seen, you won't.

The shift in this area of positioning is going from being invisible to being in-demand. In-demand is not about more people wanting to have a piece of you, but being in demand means that you are in front of the right people at the right time.

To do that, you need to become a thought leader. A thought leader is known for knowing a specific thing. They're seen as being a go-to person in that marketplace. So, that's going to take you from being invisible to in demand.

Being "invisible" happens because many people do what you do. When you all look the same, you all sound the same, you all can do the same, you're not standing out.

To do this, what I've learned to do over the years is to be a little bit of a disruptor. Instead of following a comfortable rhetoric, I follow a rhetoric that is authentic.

Staying true to who you are is the number one key to being seen by the right people.

So, it's a matter of looking at a motive that is one of serving others, and that is looking at the problems that your market, industry, and profession are facing, and being a part of the solution.

You can go from (sometimes even perceived) invisibility to being someone that the right people see at the right time. I'll see you then.


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Grant Herbert
Grant Herbert|The People Builder
Ordinary guy, with an outstanding wife and 5 amazing kids, who is on his own journey of imperfection. Founder and Global Managing Partner at People Builders and the Professional Services Leadership Academy.
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